A logo & corporate identity for an innovative dental webshop

Datum start: 24-07-2014

Datum einde: 15-08-2014

Totaal budget: € 150.00
Nieuwste inzending
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Het begon allemaal met een idee...

Een korte, interactieve gids hielp hen hun ontwerpstijl te ontdekken en legde precies vast wat ze nodig hadden.

Behoefte


We would like for you to design a logo and a corporate identity. The logo will be used in our webshop, and the identity in invoices and other writing documents. We would like them to show reliability, service and a sort of freshness or innovativeness.

The webshop will have different names: autoklaven-shop.de, and autoclaven-shop.nl, autoclaven-shop.be, and possibly more later. We would like a logo where this can be easily changed.

Bedrijfsomschrijving


Autoklaven-shop.de started with selling sterilizers (autoclaves) in the Netherlands. Our way of working and excellent service was received so positively that we decided to attempt to generate the same feeling for potential German customers.

We are:
- Reliable
- Affordable
- Clear
- Transparent
- Flexible
- Simple
- Young
- Smart

Doelgroep


Our target groups are German dentists, dental hygienists, prosthodontists, general practitioner, veterinarians and tattoo-shops. It is a predominantly conservative group, yet the ones going online to buy products are probably more innovative.

Kleuren, favoriete logo's, must haves


We like a fresh, light blue color, and white (associates with cleanness).

Designer: Joao Joao
design_logo_identite_entreprise-joao-S7QjLLSy

JoaoJoao

Hello,

Here is the new design.
I would say it is minimalistic"..
I changed the font and applied in uppercase and lowercase
I drew a new pictogram, symbolizing the concept of health,
but of course, it is not mandatory to use ..

Regards, Joao.

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design_logo_identite_entreprise-joao-bMS3GS5g

Geen commentaar

autoklaven-shopautoklaven-shop

Dear Joao, thank you for your input! We would like to ask; could you explain what the logo is/means? We would prefer it to be more minimalistic, for example by losing the 'dental webshop' and using a lighter font. Can you do something with this feedback? :)

JoaoJoao

Hello,
The pictogram is an abstract symbol that can be associated with the medicinal / dental / laboratory fields... (maybe your clients??)

I will apply some changes and send you a new version..
Ps : so, you don't want a tag line at all.?

Regards.

autoklaven-shopautoklaven-shop

We could not really get that out of the symbol :), we think something more concrete might work better for our clients. And correct, we don't want a tagline at all, we would like it to be minimalistic. Can you do something with this feedback? :)

JoaoJoao

Ok, i know, minimalistic!!! :)

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