Het begon allemaal met een idee...

update

Hi thanks. But I don't think this makes it stronger, sorry.
Any other idea of 'inserting' an "i" in the logo or shall we forget about it?

Hi thanks. But I don't think this makes it stronger, sorry.
Any other idea of 'inserting' an "i" in the logo or shall we forget about it?

Yeah, I agree that we should forget about an "i" because that way logo doesn't look strong, elegant and simple (like the second version :)

update :)

Hi Patrick , this is one of our top three.
I would still like to ask if you could still get the "i" in the (middle part of) logo as well. Or would that totally destroy the design?
On a smaller note: we like the font of words a bit thicker/ bolder And also a dot after " realise" can make it a statement?
What if strategies is just in black? Or the s part of logo in same colour as the word strategies and the "I" part of logo in same colour as " inc."
If you could toy around we can see all possibilities and make final choice.
Thanks again!

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Hi Patrick,
Looks promising!
First: could you explain a bit more your thoughts behind it - how does the logo apply to our firm? What does it represent? I like to have a story behind the logo that symbolises what our little firm stands for.

Secondly: Can you make some corrections/changes?
- There is no "dot" between strategies and Inc. The dot is after the Inc.
-Can you try different colours for the words? "Strategies" in orange or Inc. in orange
- Would it work with dots between the subtext words to separate them (someone else has done that, think I like it): Analyse . Strategize . Realise .

Finally: do you think you could get the INC. itself symbolised/represented in the logo. That word stands for our approach and should differentiate us from the competition. Maybe a dot or still the "i" incorporated in the figure or something?